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How Businesses Can Boost Their Google Places Ranking

All local business owners should know what Google Places is because it’s essentially the new method that people use in order to find businesses that they want to buy products or services from. That being said, it’s widely used by businesses and since all similar businesses compete, they attempt to dominate each other when it comes to their Google Places Ranking. How is that done? It actually isn’t as hard as a person would think. This article will discuss how any business can easily rank much higher in Google Places after making a few simple changes that don’t take very long to do.

The basic things have to be done right in order for a business to optimize its Google Places Ranking. For example, the business name shouldn’t include any extra keywords or some special characters or anything like that in your Google profile setting. The business name should be what it is originally and nothing more than that. However, if your website address is ‘keyword-relevant’ to your business, then that’s great! Because this is ideal to help boost your ranking on the internet search engine result pages.

The phone number in your profile area should also not be tampered with as it should be the main number that is used by the business with no tracking numbers or anything else added. The URL listed should certainly be the company’s URL. Those things sound simple but a lot of business do make mistakes when completing those steps.

Some other important things to improve your ranking in Google Places is to include the category, description, photos and details of your business in your profile. When picking categories try to pick as many as there are that relate to your business in any way.

The description of the business should be unique, informative and professional. Adding a photo of the business building or the inside of it would also be a great idea. When filling out the details of the business it’s a good idea to try not to stuff keywords in there and try to make it as informative as possible.

In conclusion, to truly optimize Google Places Ranking for your business, you are going to have to fill in every little line. For example, if there are six or seven category spots in your Google places profile, then everyone should be filled in no matter what. Leaving lines blank will only hurt your ranking status. Then, after everything is filled out, it should all be looked over in order to make sure that it is all correct and there isn’t any conflicting information found.

Do I Need a Business License?

If you’ve just started a new business, you’re probably aware that you’ll need one or more business licenses. But what you may not be aware of is that the term “business license” doesn’t refer to a specific, unique document; there may be any number of licenses or permits that your company needs in order to remain in compliant. Here, we’ll go over the process for determining your business license requirements, the types of licences and permits out there, and the most effective ways for you to keep your business in compliance.

How business license requirements are determined

Your business license and permit requirements depend on a few things:

  • Your entity type (whether you’re a corporation, LLC, sole proprietorship, or other type of entity)
  • The purpose of your business (there are industry-specific permits and licenses)
  • The specific requirements of your city, county, and state

In some cases, if you are engaged in any federally regulated activities, you might also need a permit or license from the federal level.

Types of business licenses and permits

There are an astonishing amount of business licenses and permits out there, for nearly every type of business available. The following list, while nowhere near comprehensive, contains a sampling of some of the business licenses available:

  • Alcohol and tobacco permit
  • Bakery license
  • Body piercing license
  • Childcare license
  • Collections agency license
  • Cosmetology license
  • Engineering license
  • Environmental permit
  • Food/beverage license
  • Pest control license
  • Real estate license
  • Restaurant license
  • Sidewalk cafe permit
  • Taxi service permit
  • Waste transportation license

Note that each state differs in terminology, as well as requirements, so it’s important to take your time with your research.

How to obtain your necessary licenses and permits

There are a few different ways to go about determining your license and permit requirements.

1. Contact your state and local governments for their requirements.

Your state’s Department of Consumer Affairs, Department of State, or Department of Licensing may have the information you need; if you’re not sure what department of your state deals with business licenses, try the Corporations Division for guidance. At the county level, try contacting your County Clerk or your County Treasurer / Tax Collector’s office. At the city level, try your City or Town Hall.

2. Hire a corporate attorney.

If you don’t wish to do all of the legwork yourself, you can have a corporate attorney determine what your type of business might need as far as licenses and permits.

3. Hire a third-party filing service.

A third-party filing service will be cheaper than a corporate attorney or legal adviser, since you’re not paying for legal advice; many third parties have an electronic database of business licenses and permits, and they can easily run your company through their system and let you know what you’re required to file in order to stay in compliance. Typically, you will receive a list of the required forms; many third-party services even provide you with the forms themselves.